(ABOUT US)

BEHIND
REFRAMICA

BEHIND
REFRAMICA

Oktay Tannert-Yaldiz
Founder, REFRAMICA

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BEYOND STRATEGY.

15+ years in leadership roles — as strategist, as communicator, as managing director, as the person who had to make change land.

I've sat in enough boardrooms to know where transformation breaks down — often in the moment when vision meets reality and nobody knows how to bridge the gap.

15+ years in leadership roles — as strategist, as communicator, as managing director, as the person who had to make change land.

I've sat in enough boardrooms to know where transformation breaks down — often in the moment when vision meets reality and nobody knows how to bridge the gap.

Built with conviction.

REFRAMICA is my answer to that.
A studio built for the space where strategy, narrative, and culture move as one — with the depth and craft that transformation deserves.

REFRAMICA is my answer to that.
A studio built for the space where strategy, narrative, and culture move as one — with the depth and craft that transformation deserves.

origins

REFRAMICA was founded in Hamburg in 2026.
Not as a consulting firm. Not as an agency.
As a studio for tomorrow.

REFRAMICA was founded in Hamburg in 2026.
Not as a consulting firm.
Not as an agency.
As a studio for tomorrow.

2 people working in a library
Oktay Tannert-Yaldiz on stairs

REFRAMICA'S STRATEGIC COUNCIL

THE
STRATEGIC COUNCIL

THE STRATEGIC COUNCIL

A curated circle of leaders who keep REFRAMICA sharp. We meet at the intersection of technology, culture, and business — stress-testing frameworks, challenging positioning, and asking the questions that matter before the market does.

No project noise. Just high-level navigation.

A curated circle of leaders who keep REFRAMICA sharp. We meet at the intersection of technology, culture, and business — stress-testing frameworks, challenging positioning, and asking the questions that matter before the market does.

No project noise. Just high-level navigation.

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Sebastian Drechsler

Co-Founder & Co- Owner, PIERDREI Hotels und Miniatur Wunderland, Hamburg

Sebastian Drechsler built one of the most remarkable brand stories in German tourism — turning Miniatur Wunderland into a globally recognized phenomenon with over 1.5 million visitors annually. He brings a rare combination of entrepreneurial instinct, cultural sensitivity, and storytelling craft.

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Ivonne Bollow

SVP Corporate Communications, Public Policy & Responsibility, METRO AG, Düsseldorf

Ivonne Julitta Bollow leads corporate communications, public policy, and responsibility for one of the world's largest wholesale companies — operating in 34 countries. She brings a global perspective on stakeholder communication, institutional transformation, and the art of making complex organizational interests understood and trusted across borders.

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Maximilian Wandel

Director Strategy & Foresight, iteratec GmbH, Munich

Maximilian Wandel operates at the frontier of strategic foresight and technology transformation. He helps organizations anticipate what's coming and build the strategic architecture to respond — bringing a sharp eye for emerging signals and hands-on experience at the intersection of technology and organizational strategy.

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Ulrike Dittloff & Christin v. Dahlen

CEO's, Pony&Blond, Hamburg

Ulrike Dittloff (l.) and Christin von Dahlen (r.) built PONY & BLOND into one of Germany's leading agencies for influencer marketing, social media, and PR. They bring an uncompromising understanding of how culture moves through communities — and what it takes to make a brand genuinely matter to the next generation. Photo: Dennis Dirksen

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Till Schmid

Co-Founder & CEO, Consultport, Berlin

Till Schmid built Consultport into one of the world's leading consulting platforms — connecting organizations with 10,000+ independent experts across 50+ countries. With BCG, BCG Digital Ventures, and Rocket Internet in his background, he brings analytical depth and a builder's instinct. He understands what organizations actually need to make change happen.

READY TO REFRAME?

You know something needs to change. Let's figure out together what that is — and how to make it real.

READY TO REFRAME?

You know something needs to change. Let's figure out together what that is — and how to make it real.

READY TO REFRAME?

You know something needs to change. Let's figure out together what that is — and how to make it real.